Biography for Samantha Bookman

Samantha Bookman is the editor of FierceOnlineVideo and managing editor, Wireline, with FierceMarkets' Telecom group. Prior to joining FierceMarkets, she was the web editor for Horizon House's two trade publications, Telecommunications and Microwave Journal. When not covering the fast-evolving online video ecosystem, she can be found digging through the comics stacks at Outer Limits, hiking, or practicing martial arts. Based in Boston, Mass., Samantha can be reached at sbookman@fiercemarkets.com. Follow @FierceSamantha on Twitter and find her on LinkedIn.

Articles by Samantha Bookman

Hulu's value proposition to cable operators: stemming subscriber losses

BOSTON--Cable operators that integrate Hulu's over-the-top video service into their lineup will get, in return, happier subscribers who are much less likely to churn. At least, that's the value proposition put forth by Hulu's Jim Galley, director of the company's distribution and strategic partnerships, in a panel session at The Independent Show here.

Comcast boosts revenue 2% to $17.85B but loses another 8K video subs in Q1

Comcast held the line in the first quarter of 2015, reporting a 2.6 percent revenue increase year over year to $17.85 billion despite the roller-coaster ride surrounding its failed merger with Time Warner Cable. But its subscriber numbers tell a tale of the cord-cutting tape, as the cable operator added 407,000 high-speed Internet customers but watched its video subscribers continue to decline.

EchoStar grabs a stake in Kudelski set-top venture SmarDTV

EchoStar Corp. and the Kudelski Group are taking an already congenial relationship a step farther, joining forces in the development of advanced set-top boxes and conditional access modules for an international market.

Carrier-grade Wi-Fi not quite ready for prime time, CableLabs exec says

While several industry organizations are working on standards that would allow providers to manage Wi-Fi networks more like cellular networks, certified products for the standards won't roll out for another two years, CableLabs' Mark Poletti told attendees at the SCTE Cable-Tec Expo.

IBC: Broadcasters say they're best positioned for multiplatform delivery

Over-the-top services are growing fast, but players like Netflix and Amazon aren't going to displace broadcasters. That was the general consensus of a five-member panel of broadcasters and service providers here during an IBC panel on multiplatform delivery.

Ericsson launches multiscreen platform targeting pay-TV market

AMSTERDAM--Ericsson opened a new front in its multiscreen strategy, launching MediaFirst, an extension of its Mediaroom IPTV platform that will enable the company to target cable and satellite pay-TV operators as well as its current base of telco/IPTV providers. The provider is demonstrating the new service here at IBC 2014.

Liberty Media's Maffei: Small cable operators need a 'big brother'

Smaller cable operators that aren't aligned with a bigger media or cable company are at a disadvantage in the marketplace, Liberty Media President and CEO Greg Maffei told investors and analysts on the company's second-quarter earnings call.

Keeping up with industry changes at NCTA's annual show

Los Angeles will host The Cable Show 2014, the National Cable & Telecommunications Association's annual trade show, at the Los Angeles Convention Center from April 29-May 1.

Taking pay-TV over the top may be too challenging

In today's spotlight, Josh Wein, editor of FierceOnlineVideo, explains why he believes neither 4K as a streaming service nor a full-fledged, over-the-top pay-TV service will ever become mainstream consumer products.

Aereo shows that cord cutting has a long way to go

What's a cord-cutter's viewing experience like? I recently had the chance to sign up for Aereo when the service launched in late August in the Boston area. With online video streaming equipment in place on all of my TV sets and devices, and subscriptions to a few OTT services already in place, a service streaming local broadcast signals from a leased antenna seemed like the icing on the online video cake.