AT&T takes on Comcast, Verizon with multiplatform U-verse Screen Pack

AT&T (NYSE: T) launched the U-verse Screen Pack service on Monday, which lets cable subscribers who pay an extra $5 monthly watch movies and TV shows on TVs, tablets and smartphones.

Screen Pack could help AT&T compete against Comcast's (Nasdaq: CMCSA) $4.99 monthly Streampix product, which offers its Xfinity subscribers the ability to watch movies and TV shows on Web and mobile platforms. It also gives AT&T a service that could take on the viewdini video portal that Verizon Wireless (NYSE: VZ) debuted in June.

AT&T is distributing more than 1,500 titles from Sony, MGM and other studios, an AT&T spokeswoman told FierceCable. The telco plans to add additional TV shows and movies to the service, she added. 

AT&T said it is running a free preview of Screen Pack through Jan. 13. U-verse TV subscribers can order the service on channel 9910.

The Screen Pack announcement was made Monday at the Consumer Electronics Show in Las Vegas. AT&T also took the wraps off two other U-verse apps at the convention. Its Pix & Flix app lets subscribers "throw" photos that are stored on mobile devices to TV screens and view Facebook photos on their TVs. And AT&T said its new Twonky Beam app allows subscribers to send Internet video clips they view on mobile devices to U-verse set-tops.

For more:
- see the Screen Pack release
- see the U-verse apps release

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