Smartphones, tablets, smart TVs and other IP-connected devices are revolutionizing the way content providers, distributors and advertisers reach viewers. While multiscreen devices promise to increase viewer engagement and social interaction, the strategies for making money from these other screens are still evolving. This webinar will look at a variety of multiscreen strategies that are currently being used by pay-TV providers.
Glenn Hower, Research Analyst, Parks Associates
Glenn Hower currently studies entertainment content and delivery services. Glenn is experienced in entertainment content production and distribution systems with a particular emphasis on radio, television, and film content. Glenn earned his BA in music with a focus on the music business and industry from the University of Texas at Austin. He earned his MS and MBA from Texas Woman's University in Denton, Texas.
James McLoughlin, Senior Vice President of Sales and Marketing, Zodiac Interactive
James McLoughlin joined Zodiac lnteractive in January 2009 as Senior Vice President of Sales, which includes marketing and business development functions. Since then, he has been responsible for opening new business channels and revenue opportunities with traditional video service providers as well as set-top box OEMs, chipset providers and content developers. Prior to joining Zodiac, McLoughlin was Vice President of Sales, Marketing and Business Development for WorldGate Communications for eight years and at Home Box Office for 20 years in the affiliate sales organization responsible for regional and national accounts. McLoughlin has a Bachelor of Arts degree from Niagara University, Master of Arts degree from Columbia University and a Masters of Business Administration from The Wharton School at the University of Pennsylvania.
Tim MacGregor, Director, Product Strategy and Management, Clearleap, Inc.
Tim has more than 12 years of experience in digital media, production and content rights. He joined Clearleap in 2009 as the company was ramping up delivery of its content management and media services. In his current role, Tim is responsible for managing day-to-day product development for Clearleap's ClearFlow video distribution technology, including advanced advertising for TVE, OTT and VOD deployments. Through his past experiences he possesses an extensive knowledge of intellectual property rights, image and film licensing, and content acquisition negotiation. Prior to joining Clearleap, Tim served as director of content services at KIT Digital (now Piksel). Previously, he held the position as North American Creative Operations Manager at Getty Images. He has also worked as a producer for a bicoastal photography and film management agency and as studio manager and assistant to a world renowned commercial photographer, Clint Clemens. Tim holds a bachelor's degree in economics from Wesleyan University.