FierceWirelessFierceWirelessEuropeFierceDeveloperFierceMobileContentFierceBroadbandWirelessFierceEnterpriseCommunicationsFierceIPTVFierceTelecomFierceOnlineVideoFierceCable

The competition: Verizon kills FiOS contracts in Tampa

Free Newsletter

FierceCable is a daily email news briefing for cable service provider executives. Benefit from our time-saving update on TV Everywhere, Interactivity, Headend Consolidation, DOCSIS 3.0, and other cable industry business and technology news. Sign up today!



Tools

As the novelty of getting FiOS TV instead of cable wears off, Verizon is finding it tougher to sign on new customers. So, as with any new service trying to make headway in the market, the telco is jettisoning some things in an effort to make the product more attractive. In this case, Verizon said it will let Tampa area customers sign up for no contract, no early termination fee and all at the same price as contract customers.

New customers therefore can get Verizon's triple play bundle of high-speed Internet, FiOS digital voice and FiOS TV for $99.99 a month--without signing on for a contract. Previously, the same bundle would have cost $20 to $30 a month more without a contract.

"We've heard both anecdotally and in various focus group sessions over time that for some people the contract requirement is a barrier to purchasing FiOS," said Verizon spokesman Robert Elek.

They needed a focus group to tell them that?

For more:
- see this story
- and the press release

Related articles:
Verizon enhances FTTP reach into MDUs
Telecom steps it up for The Big Game on Sunday


SHARE
WITH:
Email Twitter Facebook LinkedIn StumbleUpon
Get Your FREE FierceCable Email Newsletter:


More stories about Digital Tv   Contract Customers   Contract Requirement   Focus Group Sessions   Tampa   Triple Play   Verizon Fios   Termination Fee