DirecTV streams live TV to iPad; BigBand app powers targeted ads to set-tops, IP devices

Cable industry news from across the Web:

@FierceCable RT @arstechnica: Internet bandwidth report: Have we reached "Peak Netflix?" Article | Follow @FierceCable

> DirecTV added live-streaming capabilities to its iPad app, allowing subscribers to watch 38 channels on the tablet computer as long as they are with WiFi range of their DVR. Article

> BigBand Networks developed an IP-based targeted advertising application that cable MSOs can use to deliver advertising to both set-tops and IP-connected devices. News release

> Nielsen Media Research saw third-quarter revenue increase 10 percent to $1.4 billion. It posted $181 million in net income--more than double what it generated during the same period last year. News release

> Hulu is allowing viewers in Japan to access the streaming video service through Sony Bravia HDTVs and the PlayStation 3. Blog

And finally ... Time Warner Cable's ad-sales team rejected an ad from antenna manufacturer Mohu, after it submitted a commercial that told viewers they "don't need expensive cable service to watch HD programs." Article