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New Comcast partner Blockbuster may seek Chapter 11

August 31, 2010 — 9:26am ET | By Jim Barthold

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No sooner has Blockbuster inked a video rental deal and other sundry peripherals with Comcast (Nasdaq: CMCSA) than rumors strengthen that the father of all video stores is in trouble and could file for bankruptcy protection as early as next month (that's tomorrow).

Again, it's all rumors that no one at Blockbuster have bothered to confirm, and the rumors have been around for a while. Still, Blockbuster's days as a leader appear to have been ended by the likes of Netflix (Nasdaq: NFLX) and Redbox, and even a marketing partnership with Comcast, which rarely bets on a loser, may not be enough to stave off some form of reorganization.