While Dish Network reported increased subscriber churn in the first quarter, executives told analysts Thursday that they expect its new Hopper DVR will help it improve retention and drive increased revenue from homes that take the product.
Dish Network today kicked off a new ad campaign to support the launch of its new "Hopper with Sling" multiroom DVR.
Two weeks after CNET dropped Dish Network's Hopper DVR from an awards program it hosts each year with the Consumer Electronics Association because of a court battle between Dish and CNET parent CBS Corp., CEA said Thursday it decided to name Dish a co-winner of its "Best of Show" award.
The Consumer Electronics Association said it filed a court filing that supports Dish Network in its battle with CBS, NBC, Fox and other broadcasters related to the ad-skipping technology in its Hopper DVR.
CNET acknowledged Monday that it planned to award Dish Network its "Best of CES" award before it was ordered by parent CBS Corp. to drop Dish from the program because of a lawsuit the broadcaster is waging against Dish related to Hopper's ad-skipping capabilities.
Dish Network complained Thursday that its Hopper DVR was dropped from CNET's "Best of CES" awards program because of a legal battle with CBS Corp., which owns the tech media publisher.
Dish Network launched a new version of its Hopper multiroom DVR which incorporates place-shifting technology from EchoStar's Sling Media subsidiary.
Dish Network filed a trademark application on Nov. 8 for the brand Hopper Transfers, which the satellite TV provider said could be used for delivering video and audio mobile phones, tablets, PCs and other devices.
Dish Network has developed a $30 "Digital Off Air Module" for its Hopper multiroom DVR that allows subscribers to receive broadcast signals via over-the-air antennas.
While a U.S. District Court judge Monday rejected Fox Broadcasting's request for an injunction that would force Dish Network to disable its AutoHop ad-skipping feature, the company vowed it would appeal the decision.