Making their first extensive comments about the upcoming integration of Netflix into the X1 platform, Comcast executives assured investors that the deal is accretive on both sides, and that their once-strained relationship with the SVOD service is now strong.
Despite having Netflix natively integrated into their X1 set-tops later this year, customers of the Comcast video service will still have their usage of the SVOD service subjected to the MSO's data cap, Comcast said.
CBS' upcoming TV reboot of Star Trek will stay SVOD-only across the globe, with Netflix signing on to distribute the show in 188 countries.
As Comcast continues to expand its 1 terabyte data usage cap — the cap has now reached Chicago — the MSO's just-signed integration deal with Netflix has come under scrutiny.
What brought bitter media-business rivals Comcast and Netflix together to the point in which the former MSO is going to integrate the latter SVOD service into its pay-TV user interface? Analyzing a deal that would seem highly unlikely as recently as a year ago, the New York Times postulates that subscriber momentum on both sides drove the arrangement.
INCOMPAS, a trade group representing cable industry rivals including Netflix and Google, praised the former SVOD giant for carving out a technology integration deal with Comcast.
Comcast and Netflix have reached a deal to put the popular SVOD service on Comcast customers' set-top boxes, according to Recode.
Netflix is starting to raise rates on grandfathered subscription prices in the U.S. by as much as $2, from $7.99 or $8.99 to the current price of $9.99. That move could score the SVOD provider up to another $520 million per year in additional revenue, according to a Nomura Securities report.
Starz CEO Chris Albrecht said that Starz and the newly rebranded Starz Encore channels are doing well and that Amazon is having a lot of success selling the recently launched Starz standalone OTT product.
Offering the first sign that the U.S. SVOD market might be approaching saturation, Strategy Analytics found that growth in the sector has slowed down a bit in 2016.