The NCTC is close to signing a master agreement with Netflix that would let its member cable systems integrate the SVOD platform into their video service offerings with a revenue-sharing model.
Taking some of the luster off of Amazon's big announcement Monday that it's going to take its SVOD service out of Prime and go head-to-head with the market leader in video streaming, Netflix had some news of its own.
Looking to take the battle for streaming video market share more directly to market leader Netflix, Amazon has unhooked a version of its SVOD service from its "Prime" business segment, and is now offering it as a stand-alone subscription video service priced at $8.99 a month.
Dish Network is taking its integration of Netflix into the realm of 4K, announcing that UltraHD content on the SVOD provider will be playable on its new Hopper 3 DVRs.
Netflix has earned a lot of unwanted attention after it recently admitted to transmitting video at a lower resolution over AT&T's and Verizon's mobile networks. But Facebook, an already large mobile video player in its own right, says rest assured because it is not engaging in the same practice.
AT&T is shocked — shocked! — after Netflix admitted to lowering video resolution without customer knowledge on the mobile networks of AT&T and Verizon.
Half of the 3 percent decline in linear TV viewing in 2015 can be traced to the migration of eyeballs to Netflix, says MoffettNathanson analyst Michael Nathanson, in his latest report assessing the impact of the leading SVOD platform.
Netflix has announced aggressive plans to ramp up both 4K and HDR programming.
Further confirming an increasingly well-understood correlation, research firm IHS said the proliferation of Netflix SVOD services has caused devaluation in movie and TV transactional sales in numerous global markets.
The 25 pay-TV operators who integrate Netflix into the user experience they offer their video customers get more benefit than harm out of the partnership. So says research firm IHS in a newly published report called Netflix on Pay TV: A Marriage of Convenience.