Clinging to its position as television's dominant audience ratings provider, Nielsen said it will begin offering it customer data on Netflix and Amazon Prime SVOD audience usage sometime in the middle of this year.
Fears of digital piracy ebbed a bit over the last few years, with platforms like Netflix and YouTube providing consumers with gobs of readily available, inexpensive video content. But it turns out that illegal downloading just isn't going away.
What started as a somewhat controversial theory put forth by Sanford Bernstein Research analyst Todd Juenger late last year has taken on rock-solid credibility, with the release of a research report this week tying dramatic declines in cable network programming to sharp increases in SVOD usage.
The cord-cutting world is rife with "cord cheaters," says The Diffusions Group (TDG), putting a catchy new label on those who borrow/steal authentication credentials to watch subscription-based streaming services.
Netflix issued a statement Wednesday reiterating its support for the FCC's newly codified net neutrality guidelines after one of the SVOD company's top executives seemed to backtrack from the company's earlier stated position.
Let me first say that I'm not a cord cutter. Really, I'm not. I'm just experimenting. Lots of guys who aren't cord cutters do it. But after two weeks of liberation from packaged video entertainment programming, I've reached some interesting conclusions.
Since hitting a rough patch in 2011 with its failed decision to spin off its DVD business, Netflix has, remarkably, embarked on a period of huge growth while keeping its market capitalization rising steadily.
As the cable industry assess the broader impact of strict Title II regulation of the Internet, one significant factor already appears likely: interconnection deals, such as the one Comcast notoriously carved out with Netflix last year, could go away.
Netflix plans to sustain up to 20 original scripted series a year, according to the SVOD service's chief content officer, Ted Sarandos.
Already a leader in the push towards 4K/Ultra HD video, Netflix confirmed Tuesday during its fourth-quarter earnings call that it will soon release high dynamic range video.