Netflix plans to sustain up to 20 original scripted series a year, according to the SVOD service's chief content officer, Ted Sarandos.
Already a leader in the push towards 4K/Ultra HD video, Netflix confirmed Tuesday during its fourth-quarter earnings call that it will soon release high dynamic range video.
For the last decade, channels like Bravo, A&E and TLC built powerful presences in the earnings reports of their corporate parents through inexpensively produced reality shows. Finding a bunch of unpolished New Jersey kids just being their obnoxious selves could render a ratings gold mine.
Netflix Chief Content Officer Ted Sarandos said Wednesday that the SVOD service will resist pressure to release the audience performance of its programming "for as long as we can."
LAS VEGAS--Roku has become the first OTT device maker to dip its toes in the 4K/ Ultra HD waters, announcing plans to support 4K streaming in future product models. The company announced that it has prepared a reference design for its 4K smart TV partners in China.
Cable TV programmers experienced watershed erosion of their audiences in 2014, with primetime L+7 ratings for adults 18-49 dropping 8 percent across networks, according to Nielsen.
Dish Network is the first major pay-TV operator to integrate the Netflix app into its set-tops, announcing Wednesday that second-generation versions of its Hopper DVR currently enable the SVOD service.
Netflix responded to an open letter sent to it last week by Republican FCC commissioner Ajit Pai, who accused the SVOD provider's private content delivery network of being an Internet "fast lane" that harms competition.
While it has negotiated deals to get its app integrated into the program guides of smaller cable operators like Atlantic Broadband, RCN and Suddenlink, Netflix has been largely shut out from the set-tops of the larger pay-TV operators.
While conceding that Netflix and other SVOD companies are causing noticeable audience erosion for linear television, CBS research chief David Poltrack told a New York banking audience Monday that streaming is doing more good than harm for networks these days.