Sprint is trying to make the Apple iPhone 6 and iPhone 6 Plus even more appealing to consumers by offering a 30-month lease program as part of the company's previously announced iPhone for Life program. The 30-month plan will reduce the monthly cost of the iPhone to $18 for the 16 GB iPhone 6 or $23 for the 16 GB iPhone 6 Plus.
Verizon Wireless), AT&T Mobility, Sprint, T-Mobile US and U.S. Cellular have unleashed a bevy of deals on smartphones, tablets, wearable devices and accessories this week to drive store traffic and online sales ahead of Black Friday, the traditional start of the holiday shopping season after Thanksgiving.
Thanks to an exclusive partnership between FierceWireless and network testing firm RootMetrics, readers will be able to see how the carriers are progressing in terms of network deployments by technology on a region-by-region basis. Special report
Sprint CEO Marcelo Claure is taking a page of out his predecessor Dan Hesse's playbook and will star in a new Sprint ad. Claure, a native Bolivian, speaks directly to the camera in Spanish in the new ad, which is targeted directly at the Hispanic market and aimed at highlighting Sprint's value proposition.
Sprint MVNO Scratch Wireless is offering unlimited cellular voice and data for 24 hours on Sprint's network for $4 when customers are out of range of Wi-Fi. The Wi-Fi-first Scratch said it wants to give its customers more flexibility and control to choose the services they want, when they want them, without having to pay for more than what they use.
U.S. LTE subscribers are using almost twice as much data on average than their 3G counterparts, according to a new report from mobile analytics firm Mobidia. The company's research also found that Verizon Wireless and Sprint subscribers are using more LTE data than customers of AT&T Mobility and T-Mobile US.
Thanks to an exclusive partnership between FierceWireless and network testing firm RootMetrics, readers will be able to see how the carriers are progressing in terms of network deployments by technology on a region-by-region basis. RootMetrics conducted extensive testing across the country both in the first half of 2014 and in the third quarter to gauge how the four Tier 1 carriers were stacking up in terms of network deployments.
Ever wonder what it takes to change the direction of an entire industry? If so, you might want to take a cue from some of the players we have featured here, on our Most Powerful People in U.S. Wireless and Wireline 2014 list. In this list, we've included men and women from all areas of the telecom industry (wireless, wireline and even a few from the video side) because we believe these areas are rapidly converging and those who exert influence in one area of the business typically have just as much power on the other. Click here for the list.
Sprint CEO Marcelo Claure shook up the carrier's executive team and further put his stamp on the organization by hiring new executives to his senior management group. Meanwhile, Sprint announced that several longtime executives will be leaving the company, including CMO Jeff Hallock, enterprise chief Matt Carter and communications director Bill White. FierceWireless Editor Phil Goldstein has a complete report here.
AT&T Mobility is keeping the pressure on in the data plan promotion battle among wireless carriers by offering up its 15 GB shared data plan for $100 per month, which had been the price of its 10 GB plan. The 15 GB plan had previously started at $130 per month.