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More cable operators may soon allow subscribers to use the fast-forward function on their remotes while watching video-on-demand programming, but make it impossible for viewers to skip commercials.
The amount of time cable subscribers spent watching free video-on-demand programming from cable and broadcast networks jumped by more than 40 percent last year, Rentrak said Wednesday.
Cox Communications filed a trademark application for the slogan "Simplify, Sync & Socialize," which it said may be used to market interactive television programming, video-on-demand and a cloud-based storage service.
The increasing use of connected devices is skewing the way people access content, when they access that content and, in the end, what content they access, according to a special edition Global Video Index report issued by Ooyala. Among the findings of the report, described by the researchers as a "snapshot, taken in March 2013," is that viewers tune into live video 2.5 times longer than VOD on broadcast and entertainment networks.
Comcast said it launched Angry Birds Toons, an on-demand channel that features short animated video clips based on the game produced by Rovio Entertainment. The 3-minute clips, which debuted on Sunday, are available on its video-on-demand platform, its Xfinity.com/tv online video portal and its Xfinity TV Player App for mobile devices, Comcast said.
CBS Corp. launched an app for Apple's iPad and iPhone that lets viewers watch complete episodes of entertainment programming, but it doesn't include access to Big Bang Theory and The Mentalist-- two of its most popular series.
Video-on-demand platform provider Avail-TVN said Monday that it has changed its name to Vubiquity.
Hit CBS sitcom Big Bang Theory was the most-watched video-on-demand program on Comcast cable systems last year, the MSO said Wednesday.
The average Verizon FiOS and AT&T U-verse TV subscriber spent $25.29 on video-on-demand movies in 2012, outspending cable and satellite TV subscribers, NPD Group said Monday.
Comcast offers about 5,900 kids' programming choices monthly in its video-on-demand library, an increase of more than 2,000 choices since before its acquisition of NBCUniversal, the company said on Friday.
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