Comcast is still using a customized version of the Axiom video-on-demand platform from SeaChange International to deliver on-demand content to Xfinity TV subscribers. But SeaChange CEO Raghu Rau told analysts Thursday that the company is hopeful that the MSO will upgrade to its next-generation Adrenalin platform.
Two years after scrapping a test in which it would sell video-on-demand movies to subscribers a few weeks after they're released in movie theaters, Comcast reportedly plans to begin selling movies to subscribers before they are released on DVD.
Verizon may be able to boost sales of video-on-demand movies by offering group discounts to FiOS TV subscribers who would receive offers based on their viewing habits, according to a U.S. patent application published Thursday.
Set-tops capable of delivering video-on-demand content are available in 60 percent of U.S. homes, up from 37 percent penetration in 2008, Nielsen said in its "Cross-Platform Report" for the second quarter.
Watching live TV is still a viable option, but on-demand viewing, and especially the ability for consumers to watch content "on their own terms," is now playing a major role in how U.S. viewers consume television, the latest research data from Nielsen said.
Multiscreen is as much a watchword as 4K at this year's International Broadcast Convention, but vendors Arris and SeaChange International are taking different tacks to attract operators in the European market.
One of the world's top 5 telcos, Telefónica, has tapped Elemental Technologies to provide file transcoding and system management for its Global Video Platform (GVP) video-on-demand (VOD) network.
Comcast and Cox Communications are stepping up efforts to use video-on-demand programming to sell cable subscriptions, announcing separate initiatives that tout premieres of broadcast series on VOD and free trials for premium networks.
Australian IPTV service provider EzyFlix.tv is seeking to mix a little of the new--renting content for a limited time via a variety of IP-based video-on-demand capabilities--with a little of the old--buying and owning that content.
Verizon may be considering a way to allow FiOS TV subscribers to offer friends and family members the gift of free video-on-demand movies. But the U.S. Patent & Trademark Office has rejected a patent application the company filed for its "VOD gifting" method.