YouTube, Hulu, Vimeo and other online video providers have enjoyed significant success. But other OTT video players haven't been so lucky. Why, in an increasingly all-digital world, did these providers fail? Here are 10 online video companies either gone before their time, or that are struggling to keep from fading into the Internet ether.
YouTube is riding high as advertisers continue to buy into its online video offering--particularly its premium Google Preferred ad category. The primarily short-form online video service's partner revenues are up 60 percent from 2012 and 2013, company executives revealed in an earnings conference call on Thursday. And as more viewers access the service through their television screens, Google is looking to invest in content that will keep viewers tuned to the big screen.
The FBI is asking citizens for help in identifying masked ISIL members with American accents that have appeared in videos circulating online, in a new initiative aimed at learning the identities of dozens of Americans who it says have joined the terrorist group (also known as ISIS).
YouTube has been the go-to platform for enterprises to house their online video content affordably. For many companies, it serves their needs just fine. But for media and entertainment-focused businesses, especially those that monetize some or all of that video content, YouTube is an increasingly crowded space with limited earning options. FierceOnlineVideo takes a look at an emerging migration to other online video platforms here.
For smaller multichannel networks and for individual content creators, YouTube is a challenging place in which to turn a profit. Some new ventures, including JWPlayer and ILOOK, are looking to go beyond the multichannel network concept entirely. Special report.
For the past few years, YouTube has been the go-to platform for enterprises to house their online video content affordably. For many companies, it serves their needs just fine. But for media and entertainment-focused businesses, especially those that monetize some or all of that video content, YouTube is an increasingly crowded space with limited earning options.
Recent multibillion-dollar sales of multichannel networks have caught plenty of attention. However, for smaller MCNs and for individual content creators, YouTube is a challenging space to turn a profit. Enter the next generation of online distributors: companies that are providing ways for content creators to post and publicize their videos beyond YouTube.
Separate studies reveal that Google-owned YouTube is the primary platform for viewing traditional television content online. And when they turn to YouTube to find TV content, viewers prefer cable network programming over broadcast shows by a wide margin.
Through their joint venture Otter Media, AT&T and the Chernin Group have confirmed their earlier reported intention to buy YouTube programming network Fullscreen. The size of the deal is not yet known, but Re/code puts Fullscreen's valuation at somewhere between $200 million to $300 million.
Top YouTube multichannel network Fullscreen is officially being acquired by Otter Media, the joint venture between AT&T and the Chernin Group. The deal could be worth between $200 million and $300 million, Re/code reported, although the exact sale price wasn't revealed.