YouTube generated around $3.5 billion in revenue in 2013 and was solidly profitable, but its performance was well below the $5 billion to $5.6 billion revenue range forecasted by a number of Wall Street analysts.
Working to message the general public at a time when the FCC is crafting new net neutrality rules, YouTube has stolen a page from the Netflix playbook, launching a campaign that encourages users experiencing sluggish streaming performance to blame their ISP.
When it comes to deciding what to watch online, 68 percent of connected viewers pick YouTube first, a new study from Adroit Digital reveals. And those viewers, who now watch 15 hours or more of online video on any kind of connected device, would cut the cord instantly if a viable alternative to pay TV were available online.
With about 18,000 YouTube content makers and their fans converging on Southern California's Anaheim Convention Center for the fifth annual VidCon confab Thursday, high-profile media executives including DreamWorks Animation's Jeffrey Katzenberg, Maker Studio's Ynon Kreiz and YouTube's Susan Wojcicki turned out to deliver one-on-one "fireside" chats.
Liberty Global's UPC Hungary is deploying a cloud-based delivery system from ActiveVideo Networks that will deliver YouTube and a range of other apps to legacy set-tops. UPC is offering customers access to more than 20 apps including YouTube, Google Maps, Picasa and Flickr as well as a slew of games via the company's legacy set-top boxes.
Looking to reduce churn by servicing the many disparate parts of its fragmented subscriber base, Comcast is developing a YouTube-like online video platform for its new X1 set-top boxes.
When it debuted in July, Google's Chromecast was widely pondered to be true game-changer that would help video streaming be more widely adopted. Eleven months later, as FierceOnlineVideo 's Samantha Bookman points out, mainstream online video adoption is indeed occuring, but it isn't necessarily being driven by Chromecast.
Looking to do some last-minute campaign managing as the U.S. Supreme Court decides the fate of its business model, Aereo debuted a video Monday that outlines how the company has "reinvented TV antennas" and lets users access them "from the cloud."
Today, I'm taking a stab at how much three major online video providers--Amazon, Netflix and Hulu--are spending to acquire existing content and produce original content. It's not as easy a task as some imagine, because only Netflix, to keep its investors happy, is really open about its specific content spending habits.
With even more dogs in the hunt than Netflix, given that it's slowly rolling out a high-speed broadband service, Google on Thursday announced its own ISP ratings report through its YouTube division.