Mediacom to launch channel for Iowa State

Mediacom struck a five-year deal with Iowa State University to launch a dedicated channel featuring college sports programming in early 2013.

Under the agreement announced earlier this week, Mediacom will carry a standard-definition version of, a Web video channel operated by Iowa State. The MSO said it plans to run occasional events until the full-time launch, beginning with a double header on Dec. 9 featuring the Iowa State women's basketball team playing Fairfield University and the men's team playing the University of Nebraska at Omaha.

Iowa State is part of the Big 12 Conference, which just extended its rights deal with ESPN through 2026. With ESPN producing the most valuable Big 12 games, Mediacom and Iowa State said will only be able to carry one Iowa State football game and five to 10 men's basketball games each year as part of the agreement. The network available in Mediacom homes will run mostly home games featuring women's basketball, volleyball, wrestling, soccer, gymnastics and softball teams.

Iowa State said the Mediacom launch will make it only the third university with a dedicated network for its sports teams. ESPN launched the Longhorn Network, which is dedicated to programming from the University of Texas, in 2011. Bingham Young University operates its own channel called BYUtv, which is carried by cable and satellite TV affiliates.

For more:
- see the release
- Iowa State Daily has this story

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