Video platform app and services provider Ooyala has closed a $10 million Series C funding round led by VC firm Rembrandt Venture Partners. The funding adds to the $10 million Ooyala gathered in two prior rounds of funding. The company said current investors, including Sierra Ventures, participated in the round.
"Video is the fastest growing technology segment, and is the next 'killer app," Jay Fulcher, President and CEO of Ooyala, said in a prepared statement. "Media and non-media companies alike are gaining a better understanding of their viewers and are better able to target both key
messages and advertising--using the most advanced analytics processing engine in the industry. With this round of funding, we will be focused on aggressively growing market share and continuing to build industry-leading products."
Ooyala's blog said the money would allow it to take advantage of growth in the international market that is says will "far outpace domestic video growth." The company also said it planned to release additional products in coming months, focusing on "further personalizing the video experience."
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