Study: Average adult watches 5.2 hours of TV daily

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The average adult watches 5.2 hours of TV each day, and spends 3 hours daily surfing the Internet, according to a study conducted by Knowledge Networks. The study, which was commissioned by the Television Bureau of Advertising, found that adults spend 1.4 hours each day listening to radio and 0.7 hours with mobile phones. "While alternative digital platforms have grown as well, television continues to dominate all other media in both time spent and consumer engagement," TVB president Steve Lanzano said in a prepared statement. Read more...