How are online video providers faring against established distributors like Comcast and Verizon FiOS? As the OTT and traditional pay-TV industries increasingly mesh together, Fierce has likewise been reporting these companies' quarterly earnings side-by-side.
YouTubers are watching Google's online video service more than they ever have: watch time grew 60 percent compared to the same period last year, which YouTube noted is the fastest growth rate in two years. And brand advertisers are warming up to the OTT service as well, tripling commitments to Google Preferred and buying in to other programmatic ad schemes.
It's been less than a week since Google's Project Fi arrived at our door, but it's been enough time to come up with a few early impressions of the service. It's worth noting that there's still a "Project" in front of the endeavor.
The white-hot market that is beacon technology got another boost this week when Google unveiled Eddystone, a new and open format for Bluetooth Low Energy (BLE) beacons for anyone to use.
Companies like Google, Republic Wireless and others are taking advantage of this trend by offering "Wi-Fi-first" service plans that push users' data traffic onto Wi-Fi networks if they are available, and fall back only to cellular when necessary (thereby keeping costs low). But such services may be the start of something much bigger.
A wide range of major companies including Sprint, Google, Time Warner Cable, Huawei and potentially Microsoft are collecting Wi-Fi hotspots as a way to further their respective business goals. In the case of Sprint and TWC, it's to expand and improve coverage. For Huawei, it's to help sell more phones. And for Google and Microsoft, it's likely a way of making their respective digital services stickier and more accessible.
Huawei is working with Google to develop a new Nexus-branded smartphone that showcases Google's new Android M software, according to a report from The Information.
Google's Project Fi MVNO is still an invitation-only offering right now. Yet the first professional review of the service by a major publication has emerged, and it's a mixed bag, mainly due to a lack of devices available for the service.
While executives at AT&T and Verizon Wireless were traditionally the highest paid in the wireless industry, a new report from FierceWireless reveals that the compensation trend in 2014 shifted toward Google, Microsoft, Apple and Qualcomm.
Every year, FierceWireless ranks the top 10 highest-paid executives in the wireless industry, and every year executives from the nation's largest wireless carriers top the list. But not this time.